Case Studies/LawTrades
Ops Efficiency

Legal Tech Digital Transformation

Eliminated

Data Entry

Single Truth

Data Source

Increased

Profitability

Context & Challenge

LawTrades has built a cutting-edge legal recruitment platform used by neighborhood law firms and Fortune 500 organizations alike. However, the internal growth engine was extremely disjointed. The company was leveraging systems that didn’t integrate with each other properly, which led to poor marketing campaign performance. As much talent as the team had, too much time was spent on data entry, reporting, etc. LawTrades had the goal of automating processes so they could focus on genuinely delighting customers.

The Challenge

The LawTech company was using a variety of systems to accomplish each task. They had a webinar system that didn’t talk to their marketing platform, a CRM that had no connection to their software database, invoicing that was done manually through human-managed work logs, as well as a WordPress website that had no meaningful analytics on it. Every platform was decentralized from the rest. Due to this, LawTrades decided to migrate CRMs while also trying to fix their manual data entry and disjointed internal processes.

Our Solution

The first step was to implement the company to HubSpot Sales and Marketing Hubs. These would serve as the "source of truth" for their entire company's operations. But, to make the data reliable, a custom integration with the LawTrades custom software application was required. This included connecting to a series of databases and data warehouse. These systems would be a 2-way sync between the LawTrades platform and HubSpot in real-time. Next, the team tackled the challenge of disjointed tools, such as their website, webinar system, and billing platform. This would enable the company to maximize the value of each client, increase conversion rates for acquiring new clients, and dramatically increasing human productivity since there was no data entry to do.

The Results

Data Integrity

LawTrades finally had a source of truth for their data that everyone could operate from.

No Data Entry

Data entry was eliminated due to real-time integrations between all of their growth platforms.

Increased Profits

The company could focus on maximizing the profits per existing client seamlessly.

Key Results Achieved

  • Data Integrity

  • No Data Entry

  • Increased Profits

Ready to be the next case study?

Book a 30-minute strategy call. We'll walk through where the biggest opportunities are in your business.

Frequently Asked Questions

What is LawTrades?

LawTrades is a legal technology platform that connects clients with experienced attorneys for on-demand legal services.

How does LawTrades work?

LawTrades allows clients to browse attorney profiles, get free initial consultations, and hire attorneys directly through the platform for a range of legal services.

What types of legal services does LawTrades offer?

LawTrades provides a wide variety of legal services including business formation, intellectual property, contracts, employment law, real estate, and more.

How are LawTrades attorneys vetted and qualified?

LawTrades carefully vets and verifies the credentials of all attorneys on the platform to ensure they have the necessary expertise and experience to provide high-quality legal services.

What are the benefits of using LawTrades?

Key benefits of using LawTrades include access to top-tier attorneys, transparent pricing, on-demand availability, and a streamlined legal services experience.

Is LawTrades affordable compared to traditional law firms?

Yes, LawTrades typically offers more affordable legal services compared to traditional law firms by connecting clients directly with experienced attorneys and eliminating overhead costs.

How does the pricing work on LawTrades?

LawTrades offers transparent, flat-rate pricing for its legal services, with no hourly billing or hidden fees. Clients can get upfront pricing quotes before engaging an attorney.