Apple, Facebook, Disney
Fortune 500 Clients
120 days
Time to Results
180-360 days
Typical Enterprise Cycle
15 people
Team Size
The Situation & Approach
Context & Challenge
The Challenge
VP and C-Suite level executives in marketing and corporate communications are not easy people to reach - there are layers of teams to get through before the final decision-maker at a Fortune 500. As a startup, Kitcast didn't have the cash flow (even though Y-Combinator backed) to take 24 months to land the right meetings. The team needed results in months, not years. Without English as their native language and without the desire to hire expensive Silicon Valley sales reps, they needed a creative, AI-driven solution.
Our Solution
Revenue Institute implemented a series of AI BDRs and SDRs, supported by Intel and Ops Agents. This AI workforce identified and targeted in-market prospects, reached out with hyper-personalized messaging, and booked meetings directly for Kitcast's sales team. The agents skipped the typical long enterprise sales cycle - bypassing gatekeepers and landing directly with C-Suite executives via targeted cold outreach. Together, these agents generated qualified meetings at over a dozen Fortune 500 companies within 120 days.
The Results
Fortune 500 Penetration
Due to the effectiveness of AI agents built specifically for Kitcast, the company landed multiple Fortune 500 clients - including Apple, Facebook, and Disney - within 120 days. This logo acquisition improved all downstream conversion rates.
Cash Flow Stabilization
With new 7-figure deals landed, Kitcast had the cash flow to invest further in R&D and hire a VP of Business Development poached from a competitor. It gave them the foundation to become an industry leader over the next 2 years.
Increased Deal Velocity
For deals that typically take 180-360 days minimum in enterprise software, the combination of AI agents and subject-matter expert leadership compressed the cycle to under 120 days.
Outcomes
Key Results Achieved
Fortune 500 Penetration
Cash Flow Stabilization
Increased Deal Velocity
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Frequently Asked Questions
What is Kitcast?
Kitcast is a digital signage software platform that enables businesses to create, manage, and display content on screens across multiple locations.
How does Kitcast work?
Kitcast allows users to upload and schedule content, manage playlists, and remotely control digital displays from a centralized dashboard. It integrates with various media sources and can be used on a range of devices.
What features does Kitcast offer?
Kitcast offers features such as content scheduling, playlist management, remote device control, real-time content updates, analytics, and integrations with popular media sources and business tools.
Who can use Kitcast?
Kitcast is designed for businesses of all sizes, from small retail stores to large enterprises, to effectively communicate with their audiences through digital signage.
What are the benefits of using Kitcast?
Key benefits of using Kitcast include improved customer engagement, enhanced brand awareness, increased sales, and efficient content management across multiple locations.
How much does Kitcast cost?
Kitcast offers flexible pricing plans to accommodate the needs of different businesses, with options ranging from free to enterprise-level subscriptions.
Where can I get started with Kitcast?
To get started with Kitcast, users can sign up for a free trial or contact the Kitcast sales team to discuss their specific digital signage requirements.