Your product has an activation point that predicts customer retention. We'll help you find it with advanced product analytics.
Regardless of all the bells and whistles on your key product or the robust marketing package around it, ultimately user adoption is about customers making their decision based on one key point. That is called an “activation point” and we aim to discover them for our client businesses. The focus of our product analytics comes around identifying your top activations across your customer journey and focusing your sales and marketing efforts there first.
You might already have Mixpanel, Amplitude, or even just GA4 installed already; however, no matter where you're at, we'll work with you to implement the right analytics. We'll work with you to create a value system across events, behaviors, and various triggers with appropriate marketing and product significance. \
Most product and marketing teams get fancy analytics and metrics, but they're not equal in value. The team at Revenue Institute dives into the data and uses proprietary algorithms to understand what the "activation" point is of every lead and/or customer in your product that indicates they'll be a long-term customer.
Metrics and analytics can become a blur of numbers that don't mean much. Reporting against vanity metrics and those that don't directly relate to growth end up taking time and energy away from what really matters. We'll help you dive into insights, not just metrics, that provide action items to promote growth.
Predicting churn is the name of the game for SaaS and app companies. However, that isn't easy when you're reviewing a mountain of data. Our data and growth experts at Revenue Institute review product analytics to figure out actions (or lack of) that indicate churn and provide marketing campaigns to keep each and every customer.
Product analytics affect your growth just as much as sales and marketing metrics.
Lower Churn
Revenue Institute will combine proprietary technology with your current growth stack to unlock infinite scaling potential.
