Data Analytics

Marketing Analytics

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Revenue Institute's marketing analytics skip vanity metrics and fluff, going straight toward valuable insights into campaigns, engagement, attribution, and more.

Marketing Analytics

OUR TEAM HAS WORKED WITH THE BEST

espn
intuit
Berkshire Hathaway
cbre
new york life insurance
omnicom

Tell Stories Through Analytics

Analytics void of context and story are vanity metrics. At Revenue Institute, we help you gain meaningful insights from sales, marketing, and product analytics.

Analytics that aren't focused on business impact and answering meaningful questions aren't helpful. The team at Revenue Institute helps you start at the end and work your way backwards. It means we'll start by identifying key questions then develop story-based answers through data.

Once you have the end in mind, you can identify gaps in your data you'll need to gather insights as well as find gaps in data quality. The Revenue Institute team will help you dive into your current data sets, warehouses, and business intelligence tools then come up with a "scrub and clean" process.

While business intelligence is often looked at as a product (check our Data Desk by Revenue Institute), it's also an action. Deriving genuine insights and intelligence from your data is what we do best at Revenue Institute. We'll help you analyze the factors that contribute to your CAC, ACV, churn, and more.

Marketing analytics is an ever-evolving process. The Revenue Institute team will help you analyze where you're at, benchmark against the competition and industry standards, and then report against your progress in real-time. Never spend another minute trying to pull custom reports and insights again.

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Marketing Analytics to Meet Business Objectives

We don't believe in vanity metrics that sound nice. Rather, we use analytics to meet business growth and profitability objectives alone.

65%

Lower CAC

18%

Lower Cost per Lead

22%

Reduced Cost of Growth

Marketing Analytics

Revenue Institute will act as your personal marketing analytics agency, building out a custom data analytics strategy set to grow your company into an industry giant.

Advertising Analytics

The team at Revenue Institute uses analytics to measure metrics that truly matter: cost per lead, customer acquisition costs, visitor engagement, etc. We help you skip the fluff and dive into the analytics that truly impact growth in the short-term and long-term.

Campaign Analytics

Every campaign, no matter what stage of the funnel, has varying marketing value and impact. With attribution, digital fingerprinting, and aggregated marketing analytics, we'll help create contextual stories based on data, benchmarks, and predictions.

Automated Insights

Your team shouldn't spend a minute on manual reporting or setting up dashboards. Whether you use Data Desk by Revenue Institute or other business intelligence tools, we can help you automate your reporting based on real-time, accurate data.

Real-Time Data. 100% Accuracy.

Seeing what happened last month isn't enough. Your sales and marketing teams need to know what's happening on a day to day basis as you grow without spending time on reporting. Revenue Institute will help you ensure you have real-time analytics without human capital needed.

Advertising Analytics

The team at Revenue Institute uses analytics to measure metrics that truly matter: cost per lead, customer acquisition costs, visitor engagement, etc. We help you skip the fluff and dive into the analytics that truly impact growth in the short-term and long-term.

Campaign Analytics

Every campaign, no matter what stage of the funnel, has varying marketing value and impact. With attribution, digital fingerprinting, and aggregated marketing analytics, we'll help create contextual stories based on data, benchmarks, and predictions.

Automated Insights

Your team shouldn't spend a minute on manual reporting or setting up dashboards. Whether you use Data Desk by Revenue Institute or other business intelligence tools, we can help you automate your reporting based on real-time, accurate data.

Real-Time Data. 100% Accuracy.

Seeing what happened last month isn't enough. Your sales and marketing teams need to know what's happening on a day to day basis as you grow without spending time on reporting. Revenue Institute will help you ensure you have real-time analytics without human capital needed.

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